In today’s market, how a listing comes to market can be just as important as the listing itself.
In this episode, Duffy sits down with Dennis Cestra Jr., President of Howard Hanna Real Estate Services Pennsylvania and Pittsburgh agents Dina Castillo and Jennifer Waters to talk about the strategy behind Find It First and the role HannaList is playing in helping agents manage listings more intentionally from the very beginning.
From building momentum before a property officially launches to creating stronger alignment between agents, buyers, and loan officers, the conversation explores how a phased approach can lead to better preparation, stronger engagement, and a more seamless experience for clients.
Dina and Jennifer share how they are using early exposure, agent relationships, and streamlined workflows to create opportunities before a home ever hits the MLS. Dennis also discusses the bigger shift happening across the industry and why agents who understand timing, strategy, and process are gaining a competitive edge.
A conversation about momentum, relationships, and taking a more intentional approach to the way homes are brought to market.